ARTICLES

Quality Is King: Test the Quality of Your Content with the CODA Method

“When it comes to an interactive network such as the Internet, the definition of ‘content’ becomes very wide. … the broad opportunities for most companies involve supplying information or entertainment. No company is too small to participate. … Opportunities are remarkable, and many companies are laying plans to create content for the Internet.” – Bill […]

5 Must-Dos for Your Cyber Monday Digital Strategy

Although we aren’t quite ready to say goodbye to summer yet, eCommerce retailers have had December 2nd 2013, aka Cyber Monday, firmly circled on their calendars for months. E-retailers are feverishly working to implement the optimal digital strategy that will see them sell record breaking inventory this year. But when your business goals are the […]

The 3 Types of Deadlines (And Why Meeting Them Is Crucial to Success)

No matter what industry you are in, you must respect these three types of deadlines to succeed. There has been a lot written about how tight, strict deadlines can improve both productivity and motivation. Most managers are familiar with Parkinson’s law, which states, “Work expands so as to fill the time available for its completion.” […]