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April 6, 2018  |  By EnableVue Staff  |  In Content, Content Marketing, Copywriting, Data Cleansing, Data Normalization, eCommerce, Product Content, Product Data Management, SEO
Best Practices of Data Cleansing and Enrichment for Marketing Strategy

Is Your Data Dirty? Don’t look now, but your data may be dirty. And that dirty data could be costing your business thousands of dollars. You’re not alone, though. One recent study concluded that at least 25% of the average B2B database is “dirty.” On one level, data decay is inevitable. In fact, 20% of […]

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